I started my first real business at the age of 26 with two small children and a wife to support. The things I didn’t know about business, and yes finance, would fill volumes.
Profit First for Creatives is my attempt to pour everything I learned, good and bad, into a condensed, organized, fun-to-read format with lots of personal stories of me and my clients.
I wrote this book for all entrepreneurs in Creative industries. I know how they struggle with finances in general, but with profit specifically.
Creatives often believe that they have to sacrifice their creativity to do work they don’t want just to pay the bills. In this book, I not only shatter that myth, but provide an alternative.
Creativity is the source of profit, and as your creativity is unleashed, your profits grow. In this book, you will learn:
Combining Profit First and your creativity, you will have a sustainable business for you and your family.
“To creative entrepreneurs, accounting jargon is as confusing as Swahili, and even less useful. That’s why this book is a game-changer, knocking down barriers so those who love their craft can make a good living and pursue the work they love most.”
Author of 80/20 Sales and Marketing
“Profit First for Creatives ingeniously adapts the Profit First principles to the distinct world of creative business, offering an essential read that arms the dreamers and makers with the financial wisdom they need to flourish without compromising their artistic integrity. Way to go, Christian, in writing a book for creatives that is based on your experiences.”
Author of the The Definitive Guide to TikTok Advertising
“No profit means you won’t be able to sustain. If you want to do work that you care about and that matters to the world for a long time to come, Profit First For Creatives will show you the path.“
Author of the The Brave Habit
“Profit First for Creatives explores the mindsets that often hold creative entrepreneurs back financially while charting a refreshing path to profitability.”
Author of the Duct Tape Marketing